The best way to create an email like this would be to use a combination of an email list service, such as MailChimp, and a survey software, such as SurveyMonkey. With these tools, you can create a survey with different questions, such as asking customers to rate their satisfaction with the service. You can then use the survey results to segment your email list and send out personalized messages to customers who expressed dissatisfaction. Depending on their response, you can then direct them to a page where they can input feedback or a Google review page.