I remember the "whiskas kitekat cat food" commercial when i was about 8 years old .. if that helps? At least that was what it was in norway. Generally commercials were funnier back then. But. Today they are equally cheesy, but just more stupid. Back then, things were at least a little bit innocent. Today it's pure robbery, everywhere.
That's what cat and dog food is .. just all the waste from the food processing industry, ground into a goop, then dried and added some flavour..... and we wonder why they die from illnesses. I say, give the animals you keep the kind of food you yourself would eat. At least, some of it.