(TLDR - people too lazy to read or can't understand) So for short you want the Guild List search to cover a more broader range for relevant words used.
Instead of matching by the first 3 letters or the exact name - change the search to match ''relevant words'' in a guild name.Code
[Search: ''Trust'']
Code
[Results: Trust, The Trust, The Trusted, Circle Of Trust, ect..(ALL Guilds with 'Trust' in the name)]
And sure, it'd help make guilds easier to find.