Cautiously optimistic. I'll wait till we see some real benchmarks. The fact they advertising with 50% performance increase with rtx on tells me the performance leap WITHOUT RTX is not that great. I hope I'm wrong.
I'm in the market for a 4k gaming pc. Hopefully we'll see more 4k 144Hz monitors aswell. They are still somewhat expensive (I can't justify spending 800+ on a monitor)
Nvidia will probably wait till AMD introduces their 6000 gpu lineup and counter it with a TI so not going to order anything yet
