Quote (Goomshill @ Jul 1 2023 04:10pm)
Maybe DeSantis could try to distinguish himself on his own merits and record and platform. Donald Trump ran a positive campaign in 2016 while Hillary defined herself as the anti-Trump and ran almost all anti-Trump ads and she lost. Trump defined himself on economics, immigration, trade wars, deregulation, etc
If DeSantis puts his best foot forward and the electorate still prefers Trump than he should just accept this isn't his year and look to 2028 instead of burning out his goodwill with his base.
One things for sure, trying to outflank Trump by digging into the regressive, bigoted wing of the party instead of taking Trump's centrist populist position is neither a winning strategy nor healthy for the party. Trump ran as a pro gay marriage candidate that embraced the LGB republicans and embraced his black supporters and spent half his time talking about what he does for black and hispanic america. DeSantis just ran an overtly gaybashing ad, not just staking against a mainstream issue of 'trans activists mutilating kids'. Whats next, an ad calling for sundown towns and a new chinese exclusion act?
You don't out-trump trump by playing george wallace
I don't see DeSantis trying to say that he's coming for Peter Thiel, he's using the rainbow flag as a proxy for modern left gender ideology. The rest of the clip focuses on transgenderism exclusively. Trump is hitting on the same issues (see TiStuff above) because it's popular with the Republican base particularly. The problem is framing, adopting democratic-talking points might be fine in a primary, but it's a disaster-in-waiting for the general.
Running as a moderate won't work; it fits too neatly into Trump's argument that DeSantis is a globalist sell out. DeSantis also can't adopt a Youngkin sort of positivity, it's not in his character. Trump's legal troubles have solidified support in his base, so he has to be careful about attacking Trump's complete incompetence lest he look like he's siding with a weaponized federal bureaucracy. There are not a lot of good options at this point. The original strategy was to let Trump moan about the 2020 election, that's not an option anymore.