If attachment rate and phones sold are positively correlated with one another, post #1 is correct. However, economically speaking, poster #2 is correct.
For the sake of your business it will be most profitable to re-evaluate your business model with respect to the insurance attachment (i.e. make it more appealing for customers to buy an insurance for their phones).
/e That's poster 2 and 3, apparently.
This post was edited by Forg0tten on Jun 16 2017 12:32pm