Just buy to play, even the stuff in the ingame shop is mainly just cosmetic.
There is some DLC but it will be a while until you need to think about getting it.
Tbh if you like classic elder scroll questing, fully voice acted stories you can actually immerse yourself in, a different and fluent combat system, true class customisation (for instance can be a heavy armour dragonknight but use a bow or staff if you wish) and a huge world to explore I'd give it a go.
Plus the huge scale PvP is a selling point to most people, I am only level 49 and have not bothered trying it yet but from what I have heard the content is there.
The dungeons are quite difficult too.
can pick it up very cheap on G2A.com .
Check out some steam reviews on it, gives a good view on the game
This post was edited by stumuir on Dec 22 2016 10:12am